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Jet2.com improves website pricing transparency

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  • Jet2.com improves website pricing transparency

    Airline improves website pricing transparency

    101/09 14 August 2009

    Jet2.com, the Leeds based low cost airline, has agreed to make a number of changes to improve the clarity and transparency of its website, following negotiations with the OFT.
    Jet2.com has agreed to:
    • ensure consumers are made aware of any fixed non-optional costs early in the booking process
    • provide a link at the start of the booking process to a web page showing the prices of all optional charges passengers may incur on top of the standard flight cost, such as for baggage, and
    • clearly display in the website's running total price the inclusion of costs which are not taxes (for example, airport charges).

    The OFT's Director of Consumer Markets, Mike Haley, said:

    'These changes mean that air travellers will be presented with important information in a much clearer and transparent manner on Jet2.com's website. We welcome the airline's co-operation with the OFT and the fact that consumers can now more easily make informed purchasing decisions.'
    NOTES
    1. The changes to Jet2.com's booking process follow an OFT review for compliance with the Consumer Protection from Unfair Trading Regulations, which resulted from consumer complaints to a local trading standards service.

    2. The Consumer Protection from Unfair Trading Regulations 2008 prohibit unfair commercial practices and, in particular those which constitute misleading actions, misleading omissions and aggressive commercial practices. The Regulations implement the EU Unfair Commercial Practices Directive in the UK, and came into force on 26 May 2008. For more information see the Consumer Protection from Unfair Trading Regulations 2008 page.
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