http://www.ico.org.uk/for_organisati...ions/the_guide
Rules on marketing
Other rules
You can also download a pdf version of the Guide.
Rules on marketing
- Key definitions
- Automated calls
- Telephone marketing
- Fax marketing
- Electronic mail (including email, text, picture and video marketing)
- Viral marketing
- Appending email addresses/ mobile numbers
- Loyalty schemes
- Pan European marketing
- Marketing to more than one medium
Other rules
- Security of services
- Security breaches
- Cookies
- Traffic data
- Location data
- Itemised bills
- Calling or connected line identification (CLI)
- Directories of subscribers
- Contracts
- National security
- Legal requirements
You can also download a pdf version of the Guide.